Alcon Total 30 Activation
2021 ✢ Client: Alcon ✢ Agency: Edelman ✢ Role: Editor & Motion Designer
This video was created for a live event promoting Alcon Total 30 contacts. To enter the event space, guests walked through a large tunnel comprised of LED screens. The video played on opposite walls of the tunnel as they passed through, creating a unique immersive experience.
As the editor and animator, I sourced stock footage and used provided scientific renders to create the base of the video, while creating titles and transitions in After Effects.